CJ Cornell’s Entrepreneur Family Series

Every big idea
starts with a
little Uh-Oh.

Help young minds see everyday problems as possibilities—with stories that invite them to ask, imagine, try, and try again.

Ages 7–12   /   Home · Classroom · Homeschool

Official cover of Uh-Oh to Ah-Ha!, by CJ CornellNEW RELEASE
NEW BOOKUh-Oh to Ah-Ha!New on Amazon
THE ENTREPRENEURSHIP LOOP

Notice. Ask & Listen. Imagine. Try. Watch & Learn. Change. Try Again.

01 / The bookshelf

Little readers.
Big possibilities.

Start with what entrepreneurs do. Discover how they think.

What does Daddy do? Daddy is an Entrepreneur book cover

Available now

Daddy is an
Entrepreneur

What does Daddy do?

A child’s view of building a business, solving problems, and helping people - helping them understand why their entrepreneur Dad is so busy working hard all the time.

For children ages 7-11.

Find it on Amazon
What does Mommy do? Mommy is an Entrepreneur book cover

Available now

Mommy is an
Entrepreneur

What does Mommy do?

A child’s view of the ideas, hard work, and care behind the things Mommy creates - and what Mommy does as an entrepreneur, leader and business owner.

For children ages 7-11.

Find it on Amazon
Official cover of Uh-Oh to Ah-Ha!NEW RELEASE

New

Uh-Oh to Ah-Ha!

Thinking Like an Entrepreneur

Join Max, Zoe, and Arrow as they learn about the concepts of problem solving , innovation and entrepreneurship as they journey through a neighborhood cookie booth - to the entrepreneur hall of fame and back to their own home.

For children ages 7-11.

New on Amazon

02 / A different way of seeing

A cookie booth.
A slow line.
A chance to help.

Why are customers leaving? What is making the wait harder? Max and Zoe discover that the best ideas begin by paying attention to people.

A menu helps customers choose sooner. Splitting the jobs of taking orders and packing cookies helps the line move. Max and Zoe learn that a first idea can help—and still have room to improve.

Meet The Entrepreneurship Loop
Max, Zoe, and Arrow observing customers at a neighborhood cookie booth
A small everyday problem can be the beginning of a useful idea.
The Entrepreneurship Loop: Notice, Ask & Listen, Imagine, Try, Watch & Learn, Change, Try Again

03 / Read it. Try it. Make it yours.

The story ends.
The discoveries don’t.

Keep the conversation going. Find an Uh-Oh around the house. Imagine a few Ah-Has. Test one small change together.

CJ Cornell

From the author

“Entrepreneurship is an essential skill for succeeding in life.”

CJ Cornell · Entrepreneur, educator, and author

The author behind the stories